2 hours ago, Cleburger said:

 

Even more than the location, is the use of the name in every advertisement for said events, in print, TV and social media.  

 I had heard at one time that Pure Romance was paying somewhere like $15-$20k per month to have their sign on the rotating billboards at USBank Arena. They purchased a warehouse right at the bridge on 3rd street solely because they wanted to use it as a billboard for the highway and no longer pay for the USBank sign.

The new blue painted band of the Arena looks cheap, can't wait for the new logo application. Oh and the sun fading the royal blue into powder blue after a couple years...

I just had the thought that if this arena is demolished, a double-track approach to the Transit Center could be built much more cheaply and with far fewer traffic conflicts than if it were built as planned on the north side of Pete Rose Way:

https://www.google.com/maps/place/Cincinnati+Municipal+Airport+-+Lunken+Field/@39.0982098,-84.5048361,279m/data=!3m1!1e3!4m5!3m4!1s0x8841ae0b1248f3e5:0x36a4199be960beb8!8m2!3d39.1037667!4d-84.4293278

 

The original plan is to cross Broadway at-grade immediately north of the Pete Rose Way intersection and then cross Pete Rose Way at some point near the L&N Bridge and travel through the Bicentennial Commons parking lot to the existing tracks at the Boathouse.  

 

Turning southeast out of the Transit Center through the arena property means train movements would never block Broadway and would cross Pete Rose Way west of its approach.  The only down side would be constructing a double-track railway through Sawyer Point and Broadway Commons, which would require some fencing and crossing gates for pedestrians.