Hi, I am not sure if this is the appropriate method of starting a conversation/post as I am relatively new to UO so please forgive me if I have made a mistake and/or send me a message so that I may correct it.

 

I am doing some research on branding and marketing of semi-recent (within the last 5 years?) residential projects around Northeast Ohio and would appreciate hearing about anyone's thoughts/likes/dislikes.  Thanks in advance!

 

-Kimolos/(Κίμωλος)

I don't like the name of "The Beacon."

 

I like "Vue" over in Beachwood.

 

"The 9" is okay. The 9 was branded as this ultra upscale, exclusive enclave and I think succeeded in that for the most part. Not sure if I've seen another property with as bold a brand here.

 

I think property branding/naming that is just the address "668", "1717", is too generic at this point.

 

A name/brand that relates to what was historically at the location makes sense to me.

I miss the prewar naming system.  I've lived in old buildings called the Chelsea, the Buckwood, the Esmond... random, but more memorable than numbers.